If your home’s exterior has been giving “I used to be fun” energy, Behr just handed you a reset button.
In March 2025, the brand rolled out its second annual 2025 Curb Appeal Collectiona
curated set of 45 exterior paint colorsalongside its 2025 Exterior Stain Color of the Year:
Cedar, a warm, earthy light golden-brown inspired by cedarwood tones.
The big message behind the launch: homeowners want exteriors that feel realwarm, grounded,
and connected to natural materialswithout losing the option to add a little “hey, look at my front door!” personality.

Behr’s timing also makes sense: a large share of homeowners are choosing to invest in their current homes rather than move,
and many say repainting the exterior sounds appealing… until they hit the wall of “too many choices.”
The 2025 Curb Appeal Collection is essentially Behr saying, “Relaxwe brought snacks and narrowed it down.”

What Is Behr’s 2025 Curb Appeal Collection?

The Behr 2025 Curb Appeal Collection is a set of 45 on-trend exterior paint colors designed to
make choosing exterior colors less overwhelming. It’s meant for everything from a full exterior makeover to smaller,
high-impact projects like repainting a front door, trim, or shutters.

Four architectural “starting points” (because houses have personalities, too)

Behr also organized the collection across four architectural themesAmerican casual, craftsman, modern, and traditionalto help you start with a style you recognize, then pick coordinated colors that actually look like they belong together.
(Your home appreciates not being dressed in random colors like it’s a clearance rack mannequin.)

Four sub-palettes with built-in vibes

To simplify color exploration even more, Behr groups the 45 colors into four sub-palettes that reflect popular design directions:

• Classic Haven: soft neutrals (whites and beiges) paired with bolder tones (deep grays, blues, and redsincluding Behr’s 2025 Color of the Year, Rumors) for refined, heritage-friendly curb appeal.
• Modern Escape: energetic accents (yellow, teal, orange) balanced by subtle whites and grays for clean, contemporary homes that still feel welcoming.
• Casual Oasis: coastal-leaning soft grays, creamy whites, and gentle blues for a breezy, airy exterior that doesn’t try too hard.
• Artisan Retreat: earthy neutrals, warm browns, and subtle grays with pops of orange and redtextured, grounded, and handcrafted in spirit.

Meet “Cedar”: Behr’s 2025 Exterior Stain Color of the Year

Behr’s 2025 Exterior Stain Color of the Year, Cedar, is all about that
“natural wood, but make it elevated” feeling. Think warm light golden-brown with enough richness and depth to feel intentional,
not orange-y or dated. It’s meant for exterior wood surfaces like decks, fences, porches, and other areas where stain can do more than “protect”it can set the mood.

Cedar also plays nicely with the Curb Appeal Collection’s paint colors so you can coordinate wood tones with siding, trim, and accents.
Translation: your deck doesn’t have to look like it belongs to a different house.

The Big Exterior Paint Trends for 2025

If the last few years were peak “stark gray and minimalist everything,” 2025 is drifting toward warmer, more livable exteriors.
Homeowners are embracing nature-inspired color stories, softer neutrals, and darker shades that come with nuancenot just “paint it black and call it modern.”
Here are the most noticeable 2025 exterior paint trends showing up across design coverage and color forecasting.

1) Earth tones are dominating

Warm browns, clay-leaning neutrals, creamy off-whites, and wood-friendly shades are having a moment. Earth tones work because they pair naturally with
stone, brick, wood, and landscapingaka the things most homes already have going on. They also age better visually than super-cool grays, especially in bright sun.

Want a safe-but-not-boring move? Choose an earthy main color and keep your trim warm (not icy). Then use a confident accent on the door if you want a little pop.
It’s like wearing neutrals… with great shoes.

2) Warm whites replace harsh whites

White exteriors aren’t going anywhere, but the “bright, clinical, printer-paper white” look is fading.
The trend is toward warmer whites and creamy neutrals that look softer in daylight and more welcoming at dusk.
They also tend to complement wood and stone better than cooler whites.

3) Moody blues keep climbing

Navy, deep denim, and stormy blue-grays are increasingly popular because they feel classic without being boring.
Blue works across architectural stylestraditional homes look polished, and modern homes look dramaticespecially when paired with crisp trim or warm wood accents.

4) Inky blacks and charcoalsnow with balance

Dark exteriors still have strong curb appeal, but 2025’s twist is balance: homeowners often soften black or charcoal with warmer materials (wood stain, stone, bronze lighting),
or keep the darkest color on accents rather than the entire facade.
Done well, it reads “intentional and upscale.” Done poorly, it reads “I live inside a burnt marshmallow.”

5) Chalky greens and muted sages

Soft, gray-leaning greens are a sweet spot between “neutral” and “color.” They feel natural with landscaping, look great with warm trim,
and fit everything from cottages to modern farmhouses without feeling like a trend that’ll age out next season.

6) Dusky taupes and warm greiges

If you want a neutral exterior but you’re officially over cool gray, welcome to taupe and warm greige. These shades add depth without shouting,
hide dirt better than ultra-light colors, and typically complement roofs and hardscaping more easily.

How to Use Behr’s 2025 Palettes for Real Homes

The fastest way to get a cohesive exterior is to pick a “family” (Classic, Modern, Casual, Artisan), then assign colors like a stylist:
main body = the outfit, trim = tailoring, door = accessories. Here are specific ways to apply the 2025 approach.

Classic Haven: timeless, but not sleepy

If your home has traditional details (columns, shutters, symmetry, brick accents), Classic Haven is your friend.
Build a foundation with warm whites or beiges, then add depth with deep gray, navy, or even a refined red accent.
If you love Behr’s Rumors ruby tone, consider it for the front door or shutterssmall dose, big drama.

Modern Escape: clean lines, confident accents

Modern homes can handle bolder accents without looking costume-y. A crisp neutral body plus a teal, yellow, or orange door can look sharp and current.
The key is restraint: keep your supporting colors calm so the accent color looks like a design decision, not a paint spill.

Casual Oasis: coastal without going full “nautical gift shop”

Soft grays, creamy whites, and gentle blues are perfect for homes that want an airy feelespecially if you have porches, breezeways, or lots of natural light.
Pair with natural wood stain (hello, Cedar) and simple black or bronze hardware for a relaxed but upgraded look.

Artisan Retreat: warm, grounded, handcrafted

This palette is great for craftsman-style homes, bungalows, and houses with wood beams, brackets, or textured siding.
Earthy neutrals and warm browns look especially good with stonework and landscaped yards. Add a pop of rusty orange or brick red on a door
if you want personality that still feels “of the earth,” not “of the circus.”

High-Impact Small Projects That Still Count as “A Glow-Up”

Full exterior repaints are a commitmentfinancially, physically, and emotionally (you will learn new words while scraping).
But Behr’s 2025 approach supports smaller upgrades that still boost curb appeal.

Front door refresh

Painting the front door is one of the most cost-effective curb appeal moves. In 2025, dark doors (black, charcoal, deep blue)
still read “high-end,” while brighter accents (teal, yellow, orange) are trending for modern styles. Choose based on your home’s personality:
classic homes often do best with timeless contrast; modern homes can handle bold color as a focal point.

Trim and window frames

Fresh trim makes an exterior look sharper even when the body color stays the same. If you want a more current look, lean warmer with your whites
and avoid trim that looks blue-ish in daylight.

Stain the “wood story”

A deck, fence, pergola, or porch ceiling can set the tone for the whole exterior. Cedar stain helps unify wood surfaces with the rest of the palette.
It’s also a smart move when you’re not ready to repaint siding but you still want visible change.

Exterior Painting: Practical Rules That Save Time, Money, and Sanity

Rule #1: Prep is not optional (it’s the job)

A good-looking exterior paint job starts long before the first coat. Common prep steps include washing, scraping loose paint,
sanding transitions, caulking gaps, and priming bare spots. Skip prep and the paint will eventually peel in a way that feels personal.

Rule #2: Respect the weather window

Most pros recommend painting when temperatures are moderate and humidity is lowlate spring and early fall are popular choices.
Paint needs time to dry and cure properly, so avoid extreme heat, surprise rain, and “it’ll probably be fine” forecasts.
Also check your paint’s label for minimum and maximum application temperatures.

Rule #3: Choose sheen like you mean it

• Siding: flat or low-luster finishes can hide imperfections better.
• Trim: satin is a practical sweet spotdurable, cleanable, and visually crisp.
• Doors: semi-gloss or a durable satin often looks sharp and handles fingerprints better.

Rule #4: If your home was built before 1978, treat old paint like it might contain lead

If you’re disturbing old paint (scraping, sanding, or similar) on older homes, use lead-safe practices and consider professional help.
Lead safety isn’t a “nice to have.” It’s a real health issue, especially for kids and pregnant people.

Rule #5: Color-test the right way

Don’t judge exterior paint from a tiny chip under fluorescent lighting. Test large samples or sample boards and view them:
morning sun, midday glare, evening shade, and under exterior lights. Exterior colors can look lighter and brighter outside than you expect.
Your goal is “confident choice,” not “surprise circus.”

How to Pick a 2025-Trendy Exterior Color Without Regret

Trends are helpful, but your home still has to live in your neighborhood, with your roof, your stonework, and your landscaping.
Here’s a simple, non-chaotic way to choose.

Step 1: Start with what won’t change soon

Roof shingles, brick, stone, and hardscaping are the “fixed ingredients.” Use them to determine whether you should lean warm or cool.
Many 2025 palettes lean warm and earthy, which tends to harmonize with natural materials.

Step 2: Pick the body color first

The body color is the biggest surface area, so it should do most of the work. Earthy neutrals, warm whites, muted greens, and nuanced darks
are all strong options in 2025.

Step 3: Add trim for structure

Trim defines the architecture. Warm whites and creamy neutrals are trending because they look softer and more classic than stark white,
especially with wood and stone.

Step 4: Choose an accent that matches your home’s “energy”

For classic homes: deep navy, charcoal, or a refined red accent can feel timeless.
For modern homes: teal, yellow, or orange can feel fresh when the supporting colors stay calm.
For craftsman homes: earthy reds or warm browns add character.

Experience-Based Add-On: Real-World Curb Appeal Lessons from Typical Projects

This section is the “what people learn the hard way” partbased on common homeowner and contractor experiences with exterior updates.
If you’re planning to use Behr’s 2025 Curb Appeal Collection (or any trend palette), these are the patterns that show up again and again.

First: almost everyone underestimates how much light changes color outside.
A warm greige that looks perfectly balanced at 10 a.m. can lean noticeably warmer at sunset. A deep navy can look sophisticated in shade,
then turn nearly black in full sun. The fix is simple but unglamorous: test bigger than you think you need to.
Many homeowners end up painting sample boards (instead of the house itself) so they can move them around different sides of the home.
The “north side vs. south side” difference is real, and it can save you from choosing a color you only like on one wall.

Second: the smallest project often creates the biggest emotional payoff.
People love talking about whole-home repaint plans, but a freshly painted front door is what makes them smile every time they come home.
It’s also a low-risk way to try a 2025 trend like an inky charcoal, a moody blue, or a cheerful modern accent color.
If you’re nervous about bold hues, doors and shutters are the training wheels of exterior design. You get the impact without committing your entire facade.

Third: prep work is where timelines go to cry.
Homeowners typically plan paint weekend(s) like it’s a fun craft. Then reality introduces itself: pressure washing must dry,
scraping takes longer than expected, sanding is dusty, caulking is tedious, and priming “just the spots” is still a whole thing.
Pros tend to say the finish coat is the reward for all the boring steps. If your paint job fails early, it usually isn’t because the color was wrong
it’s because the surface wasn’t ready.

Fourth: harmony beats novelty.
Trend palettes work best when they’re used as a coordinated system: body, trim, and accent with intentional contrast.
Many “I regret this color” stories come from mixing tones that don’t share an undertone.
For example, a cool gray body with a creamy warm trim can look slightly offlike two people trying to dance to different songs.
Behr’s 2025 sub-palettes help because they’re designed to coordinate, especially when you also factor in wood tones like Cedar stain.

Fifth: the neighborhood context matters, but it doesn’t have to erase your personality.
Homeowners often want something fresh without looking like the loudest house on the block. A common compromise is a timeless body color (warm white,
earthy neutral, muted green) paired with a personality accent (door color, shutters, or trim detail). You get a home that feels current,
but also looks like it belongs where it is.
In practice, this is where 2025 trends shine: you can stay grounded and still add a joyful pop when you want it.

Finally: once the paint is done, people notice everything else.
Fresh color tends to highlight old lighting, worn hardware, or tired house numbers. The good news is those are easy upgrades.
Many homeowners finish a paint project and then swap to updated exterior sconces, modern numbers, and coordinated door hardware
and suddenly the home looks “designed,” not just “repainted.”
If you’re already committing to the ladder life, you might as well squeeze every ounce of curb appeal out of it.

Final Takeaway: 2025 Curb Appeal Is Warm, Personal, and Surprisingly Practical

Behr’s 2025 Curb Appeal Collection and Cedar stain color of the year reflect a clear shift: homeowners want exteriors that feel authentic,
nature-connected, and welcomingwithout giving up the chance for bold, modern accents. The smartest approach is to use the collection the way it was designed:
pick a palette vibe, coordinate body/trim/accent, and let wood tones (like Cedar) tie it all together.
Then do the unsexy stepsprep, weather planning, testingso the beautiful color actually lasts.

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